Discovery driven business planning

Innovation involves alot of unknowns. Discovery driven business planning is the process of systematically testing assumptions behind your innovation strategy. It allows you to aggressively move forward with your strategy without making make-or-break investments up front.

The discovery driven business plan that we will help you create anwers the following questions:

  • Which urgent and pervasive market needs are you targeting?
  • Which buyer personas are most lucrative?
  • What alternative solutions exist and what are their shortcomings and strengths?
  • What is your proposed solution and its key features and functionality?
  • What is the business model, including what partnerships are required and what potential foothold customers exist?

In addition, we will develop a reverse income statement that works back from desired profit to required revenue and allowable costs in order to assess the business viability of your idea. And we will help you develop a plan to test key assumptions quickly and inexpensively. The result is a comprehensive roadmap for building momentum behind your idea.

And when combined with our Product Management services, we can work with you over the long term to commercialize your idea and bring it to market. Contact us today to learn more.

  • Get in Touch

    • Phone: 410.575.3402
    • Email: info@stravora.com
    • Fax: 410.489.6271
    • Address:
    • 3171 River Valley Chase
    • West Friendship, MD 21794
    • View Bob Blonchek's profile on LinkedIn